Own A Wienerschnitzel Hot Dog Franchise

The Iconic Wienerschnitzel hot dog franchise Continues to Thrive with Record Sales!*

Wienerschnitzel, the world’s largest hot dog franchise, realized DOUBLE DIGIT SALES INCREASES in both 2020 and 2021*. In fact, the past two years through 2021, beset by challenges during the global pandemic, were the best years on record in the brand’s 60-year history. The results are clear: Wienerschnitzel is a brand that continues to thrive in almost any economic condition.

Why consider Wienerschnitzel?

• Franchise sales were up 16.8% in 2020 and 11.9% in 2021*
• 11 consecutive years of same-store-sales increases*
• Simple business to operate
• Exceptionally low cost of goods
• Craveable Hot Dog menu is unique vs. other QSR concepts
• $1,591,341 – Top-25% AUV**

Born of the past.
Built for the future.

Wienerschnitzel was founded more than 60-years ago, and today, our brand is stronger than ever. We focus on simple operations, world-class training, and innovative marketing strategies to deliver comfort food that is delicious, fast, and affordable for our guests.

While Wienerschnitzel is beloved for our signature hot dogs, our franchise owners benefit from the inclusion of Tastee-Freez, the legendary soft-serve dessert brand. This delicious menu offers our guests a variety of sweet treats to enjoy after an affordable and delicious meal. We purchased the Tastee-Freez brand in 2003 as a complimentary co-brand, and sales add-on tool for our franchise partners. The results have been outstanding. With more than a 70-year history as an iconic American brand, Tastee Freez is a sweet reward for customers and owners alike.

By strengthening our drive-thru service and streamlining our business model to minimize food and labor costs, Wienerschnitzel recorded our highest sales numbers ever during the global pandemic. With the demand for comfort food on the rise, Wienerschnitzel elevated the hot dog to star status, appealing to both our guest’s need for nostalgia and new experiences alike. As an investment opportunity, the low costs of ownership, and the ability to offer a highly differentiated menu is attracting multi-unit investors who want to diversify their business holdings. The time to invest in Wienerschnitzel is now.